Scotch Whisky Association
The mission of the Scotch Whisky Association (SWA) is to drive the best possible global business environment for Scotch Whisky.
This means working to achieve:
- a regulatory and tax environment which supports improved competitiveness, profitability and productivity
- rules and frameworks that allow Scotch Whisky to trade freely and compete equally with like products anywhere in the world
- legal frameworks that ensure Scotch Whisky does not face unfair competition by enabling effective intellectual property protection
- constructive relationships with national governments and international institutions on the role alcohol plays in society, including promoting responsible consumption and participating in action to tackle misuse.